*DAMAGE SHIELD pH protective shampoo
A color-safe, pH-optimized shampoo with the patented K18PEPTIDE™ to effectively cleanse while maintaining hair health and protecting hair from damage. pH-optimized formula helps reduce excess swelling of the hair cuticle during washing to help prevent frizz, preserve color, and enhance shine. Scalp microbiome-friendly and gentle enough to use every time you cleanse
backed by science,
loved by stylists
“K18 allows me to go everywhere I want to go with my color work and the end result is my guests get to be bright and shiny and healthy.”
– Christine Thompson, Director of Color at Spoke & Weal
have questions?
how does k18 work?
When hair gets damaged, the polypeptide chains (keratin chains) that make up the inner structure of hair strands become weakened and break. For context, there are billions and billions of polypeptide chains (keratin chains) in a single strand of hair. When these are damaged, hair’s core structure responsible for elasticity and strength becomes compromised and as a result it loses its resiliency and shine—or the look and feel of healthy hair.After spending a decade in the lab scanning and testing all amino acid sequences across the entire keratin genome that makes up human hair searching for a breakthrough, we discovered one unique sequence (a bioactive peptide) that brings damaged hair back to its original, youthful state. This is our K18Peptide™.
what is the k18peptide™?
Our patented peptide is a unique sequence of amino acids that travels deep into hair’s core structure to fit in and reconnect broken polypeptide chains (keratin chains) responsible for hair strength and elasticity. An Analogy: When building proteins, the order of the amino acids determines the kind of protein and its properties, much like the way letters are arranged to make meaningful words and sentences. In the same way the order and where each word sits in a sentence leads to its overall meaning, K18 is the magic word that fits right in, integrating itself with the keratin chains as the hair recognizes it as a natural building block.
why should i skip conditioner?
K18 is most effective on clean, towel-dried hair. Conditioners use silicones and conditioning agents that form heavy coatings on hair, preventing our peptide from reaching the broken polypeptide chains deep inside hair’s inner layer.
i noticed there’s alcohol in the formula, isn’t that bad for you?
We like to keep our formulas minimal, only using the exact amount of ingredients needed to get the peptide where it needs to go. Our unique blend of 3 alcohols function to open up the hair cuticle so the K18Peptide ™ can penetrate the inner most layer of hair, reaching the broken polypeptide chains (keratinchains). Here the alcohol serves as an agent to optimize the hair environment for K18 to work on a deeper level.
when should i expect to see results?
You will start to see stronger, softer, healthier hair after just one use.
with just one salon treatment hair is restored to
* Results observed in a clinical study while using mist and mask as part of a bleaching treatment. Results may vary depending on hair type, quality and history.
the more damaged the hair, the more dramatic the result
*Results observed in a clinical study. Results may vary depending on hair type, quality, and history.
renews strength, softness, smoothness, and bounce
K18 strengthens hair’s core structure, restoring damaged curl patterns and leaving strands looking and feeling like new.
Kk18 strengthens hair’s core structure, restoring damaged curl patterns and leaving strands looking and feeling like new.
K18 strengthens hair’s core structure, restoring damaged curl patterns and leaving strands looking and feeling like new.